How BYU's Richie Saunders became the face of the Tater Tot in the NCAA Tournament and why even the Tater Tot family didn't ...

Richie Saunders has parlayed his family’s unique tie to the Tater Tot market into a new NIL deal — and it could pay off for ...

After BYU's first-round victory over VCU in the NCAA Tournament earlier in March, Cougars players in the postgame locker room started up a tater tots chant, whi ...

JJ Watt says he's boycotting Tator Tots for the next 48 hours after Wisconsin basketball's loss to BYU in March Madness. Here ...

Only in America, and only during the NCAA Tournament, can you find this kind of a story. A few weeks ago it was discovered ...

Prior to Thursday’s first-round win, Ore-Ida announced it signed Richie Saunders to an NIL deal and that, for 30 minutes ...

Saunders' great-grandfather, Francis Nephi Grigg, was one of 13 siblings and worked on a potato farm while growing up in eastern Oregon near the Idaho border, the Salt Lake Tribune reported. His ...

Denver • BYU basketball player Richie Saunders can’t go anywhere without somebody asking him about tater tots, the snack invented by his great-grandfather. But enough with the savory.

Madness star for the BYU Cougars has an absolutely incredible NIL deal, it was revealed this week during their game.

What do Tater Tots have to do with Wisconsin's March Madness loss against BYU? BYU basketball's Richie Saunders' connection to Tater Tots explained Richie Saunders, BYU's star player who lit up ...