Fujifilm just announced its latest medium format camera, the GFX100RF. This one differs from the company’s other GFX models in two key ways: it’s the lightest body in the GFX series so far, and it’s the first to feature a fixed-lens design.

Rumors have been circulating about a medium compact camera for a while, but now it's official - the Fujifilm GFX100RF is officially here. Preorders are open in both the US and UK for this stunning new high-end (and extremely stylish) camera.

Medium format photography is typically a pursuit that's left to professionals and serious photo hobbyists, simply because using a camera with an image sensor that's nearly double the size of a full-frame chip makes for bulky bodies and lenses,