Adidas’s Olympic-themed ad campaign featuring Bella Hadid has not been a winning one. The German-based brand pulled the ad campaign for retro running shoes inspired by the 1972 Munich Olympics ...
The sporting-goods company targets continued sales growth and market-share gains as arch-rival Nike seeks a turnaround to ...
Luckily, there will be no need for legal action in this situation. The adidas ad is similar, but far from any form of plagiarism. Adidas has borrowed language from iconic marketing campaigns ...
Are you a print subscriber? Activate your account. By Ad Age Staff - 1 day 15 hours ago By Ewan Larkin - 1 day 20 hours ago By Bradley Johnson - 1 day 20 hours ago By Tim Nudd - 1 day 21 hours ago ...
For example, the adidas AG (ETR:ADS) share price is up 30% in the last 1 year, clearly besting the market return of around 17% (not including dividends). That's a solid performance by our standards!
Adidas offloaded its last pair of Yeezys just before the new year. The sportswear company announced during a press conference on Wednesday, March 5, that the final pair of sneakers designed by ...
LONDON (Reuters) - Whether Adidas (ADS.DE) can win more American shoppers from market leader Nike (NKE) will be key to its continued success this year, investors and analysts said, as the German brand ...
Adidas ADS-1.99%decrease; red down pointing triangle is targeting continued sales growth and market-share gains this year, as arch-rival Nike NKE 1.13%increase; green up pointing triangle seeks a ...