Texas Tech's 10-year agreement with adidas to become the official uniform, shoe and apparel supplier for the Tech athletics department is for $59.25 million. The contract includes $50 million in ...
For the shoe’s 10th anniversary, Adidas has decided to reissue the OG Ultraboost, right down to the adaptive Primeknit upper ...
Adidas and Puma, two of Germany’s leading sportswear companies, are reportedly planning significant layoffs as they navigate ...
Opinions expressed by Forbes Contributors are their own. Tim Newcomb covers tennis gear/business, stadiums and sneaker tech. The Adidas Ubersonic footwear silhouette has stood for speed throughout ...