Ariel Motor Company is releasing the third iteration of its mind-blowing track-tool, the Atom 3. And even though it may be hard to discern the changes, with a vehicle this minimalist, they're ...

Say hello to the latest evolution of Ariel Motor's barely there bolide, the Atom 3.5R. It swipes the Sadev six-speed sequential gearbox from its bygone V8 brother, giving the 3.5R the ability to ...

So I asked Ariel and it turns out the numerical progression is based on engines: the Atom 1 was the K-series car, the Atom 2 the Honda-powered one, and now there’s this, the 3, with, er ...

Ariel has announced the latest car to join its hardcore driver-focused line-up, the Atom 3.5R. Like the standard Atom 3.5, the R is powered by a supercharged version of the Honda Civic Type-R 2.0 ...

Michael Cornette, a journalist of the Belgian newspaper Krant van West-Vlaanderen, was instantly killed while riding as a passenger in an Ariel Atom 3 when it careened off the road and struck a ...