Apple has returned to advertising on the platform. MacRumors first noticed that Apple is currently running at least two different ad campaigns on X. One ad, from the official @Apple X account ...

Apple Intelligence and Siri delays have now prompted a lawsuit against Apple because of alleged false advertising.

Apple is the iPhone, and the iPhone is Apple. But as we've pointed out many times, iPhone sales won't grow forever. Last quarter, they actually dropped. Which is why, for the past several years ...

According to Mark Gurman’s Power On newsletter, Apple is once again considering monetizing its Maps app with search ads. The company already does this with its News and Stocks apps. The goal is ...

Apple Inc. AAPL is reportedly considering adding advertising to Maps, mirroring Alphabet Inc.'s GOOG GOOGL Google Maps model. What Happened: During a recent all-hands meeting, Apple's Maps ...