It does this through its network of Apple Genius Bars, located within brick-and-mortar Apple Stores. Each Genius Bar is staffed by what Apple calls Geniuses — customer service technicians ...

The Genius Bar is for tech support only. If you want to learn how to use your products, Apple has other in-store options.

The company's new AI features for the iPhone actually work On Monday, as part of its Worldwide Developers Conference, Apple unveiled software features for its various products, including the ...

Apple today shared photos of its upcoming store at MixC Hefei in China. The store features a combined Genius Bar and Apple Pickup station, so customers can receive support and collect their online ...