Marketing goes much deeper than just selling crayons, says Crayola CMO Vicky Lozano
The marketing boss and vice-president of The Drum Awards for Marketing Americas jury explains how the brand is on a mission ...
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Crayola efforts reunite former Allentown resident with childhood artwork 33 years later
For his part, Lorenzo took a break from enjoying the Allentown Art Museum’s Crayola Classroom art supplies to say, “I have so much energy in my brain.” Crayola-donated art supplies are ...