Riswold wrote some of Nike’s earliest and most memorable ads, including spots with Michael Jordan, Bo Jackson and Tiger Woods. “If an Oregonian knows Nike, they know Jim,” said Susan Hoffman ...

Jackson's career in a Raiders uniform lasted just four seasons, but in that time he was one of the most famous and electric athletes in the world, spawning the Nike "Bo Knows" ad campaign for his ...

Bo Jackson stars in Sprint's "Best of both worlds" commercial. The Washington Post stands for democracy in its commercial: "Democracy dies in darkness." WeatherTech shows off the ease of the ...