You work hard on your company’s brand image and personal brand image. Unfortunately, your image isn’t only what’s taking ...
Bad reviews? Negative press? AI is rewriting the rules of reputation management. Make sure your brand is keeping up.
The psychology behind online reputation is fascinating because it combines human behaviour with the influence of digital platforms. People naturally form opinions in just a few seconds ...
Gandini, A. (2016) The Reputation Economy: Understanding Knowledge Work in Digital Society. London: Palgrave Macmillan. Gawer, A. & N. Srnicek (2021) ‘Online Platforms: Economic and Societal Effects’, ...
Take control of your online presence by managing digital footprints, adjusting privacy settings, and building a positive ...
With appropriate procedures and robust brand safety and suitability (BSS) guidelines, however, brands can safeguard their reputation and bottom line. A brand's reputation can be drastically affected ...
While social media can be used to secure future employment, it can also put off potential employers who may look at an individual’s Facebook page, Instagram or Twitter contributions, as well as ...
In today’s fast-growing digital infrastructure, organisations face an unprecedented array of challenges when it comes to managing ...