This is where Fujifilm comes in. The second way that Fujifilm has dominated this space is by giving its cameras film simulations. Film simulations are looks you can choose in-camera, which ...

If you're looking to get more creative with your handheld photography and need a sensor larger than 35mm for the job, ...

And it's here that things get really interesting, as something that Fujifilm deliberately didn't disguise in the video is the new Film Simulation dial. Obviously, Film Simulations are a big part ...