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Forget Nikon RED cameras – Fujifilm just announced a medium-format GFX Eterna cinema beast
a color profile that Fujifilm describes as "Based on ETERNA, a film designed for motion pictures, this Film Simulation mode minimises saturation to ensure that none of the colors stand out.
T32mon
Fujifilm GFX Eterna is a whole lot of camera – you won't believe the sensor size
Fujifilm has announced details of its next camera – and it's not what you'd expect. The GFX Eterna is the first ever cinematography camera from the brand. It's been a busy time for Fujifilm.