While both Gucci and Louis Vuitton happen to be positioned as high end, branding and positioning are different for each product line. Louis Vuitton is considered to be the luxury brand in toto.

2024 Gucci sought to recreate the magic of summer sunsets at Milan Fashion Week on Friday with a colourful line that at times nodded to the 1960s. Gucci dreams of magical sunsets at Milan Fashion ...