在公仔玩偶拉布布（Labubu）风靡全城后，下一个值得期待的潮玩IP会是谁 ... 脑中响起刘德华名曲的改编版：“Baby哭吧哭吧哭吧不是罪！” ...

From browsing the store to unboxing the figurine, every step of the blind box experience makes shoppers want more, says writer Karen Tee.