Brian Windhorst on Lebron James "He chose to wear 23. He also said I never asked to be the face of the league. Of course he asked to be the face of the league. He signed a $90 million Nike contract.

Bryce James (5), the son of NBA player LeBron James, stands with his teammates by the bench before the game between Sierra ...

LeBron James was featured in a Beats by Dre commercial with his son Bronny James back in Dec. 2022. The commercial titled “Fatherhood” was a montage of pictures and videos of LeBron and Bronny.

LeBron James took to The Pat McAfee show to blast a pair of ESPN personalities -- and also clarified why he initially signed with Nike. Lebron, who is still playing at an elite level at age 40 ...

LeBron James ... best friend," James said. "These guys … it’s weird." In another exchange, the Lakers star referenced previous comments about his early deal with Nike. Windhorst had previously ...

but he signed with Nike. Why? Because of Jordan. So, yes, it is unfair at times to hold him to that standard ... But he also has invited it." Before Brian Windhorst weighed in on LeBron James ...

LeBron James' sneaker empire is adding another heavyweight to its legacy with the Nike LeBron 22 “Black Label.” Limited to just 1,984 pairs as a tribute to his birth year, this premium edition ...

One of the biggest storylines of the NBA season has been LeBron James teaming up with his oldest ... including a newly-released style. The Nike LeBron 22 SN just dropped in the "Promise" colorway.