RCS is game-changing technology for mobile marketing. We've updated our article to include news of RCS tools from Twilio. The post Mobile marketing with RCS: What you need to know appeared first on ...

As we enter 2025, the mobile marketing landscape remains a hot topic of discussion. Bold claims like "hypercasual games are dead" and "user acquisition is ...

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Imagine what further localization efforts can do. In Japan, McDonald's runs mobile marketing campaigns that are customized for the customer, with ads and coupon offers geared toward previous purchases ...

The Center for Digital Democracy and the U.S. Public Interest Research Group have joined forces and petitioned the Federal Trade Commission to investigate mobile marketing practices. The two groups ...

making mobile Web site design and search engine optimization must-have marketing strategies for brands moving forward. A study from Forrester Research Inc. showed that 51 percent of luxury ...

RCS and AI are revolutionizing mobile messaging by enhancing personalization, engagement, and conversions. Discover how these technologies drive next-level customer experiences.

The digital experience can be accessed via Instagram and leverages Meta AI to dish out real-time game reactions, hot takes ...

Marketing mobile games is about creating a deep connection between your creative journey and the audience destined to cherish it. As the mobile gaming market grows rapidly and becomes ever more ...

Mobile Marketing Magazine sits down with Spotify, Head of Global Sales & Partnerships, Brian Berner to discuss executing mobile-first marketing strategies to stay ahead of competitors, enhancing user ...

"I went there in November of 2022 for a groundbreaking ceremony," Katz, T-Mobile's president of marketing, strategy, and products, said. The telecom company had just announced it was the exclusive ...