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Nike is in a major slump. The company’s global sales dropped 9% last quarter, including a 17% drop in China, Nike said Thursday. In North America, Nike’s largest market, sales dropped 9%.
The mobile ads are part of a bigger multichannel campaign from Nike to promote warm clothing for the winter, including Web and video mediums. “The challenge here is to target consumers who are ...
Nike will report fiscal third-quarter earnings after the bell on Thursday as the company tries to execute a turnaround under ...
Downloads of Nike mobile apps for the quarter were down 35% from a year earlier, and foot traffic at Nike stores was down 11% ...
Nike will launch a new women's activewear brand in the U.S. this spring in partnership with Kim Kardashian-owned shapewear label Skims, as CEO Elliott Hill works to broaden its offerings to better ...
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