Just do it. Stand up for women. It’s the easiest thing in the world to do," sports civil rights advocate Riley Gaines said, ending the video. When the Nike ad came out, Jennifer Sey, a former U ...

In response, XX-XY Athletics, a brand that strives to maintain fairness in female sports by keeping biological males out of girls' and women's competition, released a video to rebuttal Nike's ad.

The students said the girls in the video were “cool,” the teacher said. “Perhaps those who resent the ad want to discourage other companies from challenging taboos as Nike did,” he said.

two-time champion Aryna Sabalenka is getting the star treatment from Nike as her sponsor unveiled a creative tribute to her explosive game. In a video published on Sunday to the sportswear giant ...

After nearly 30 years on the sidelines, Nike made a return to Super Bowl advertising. The sneaker giant took center stage with an all-star lineup of trailblazing athletes, led by WNBA phenom ...

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The mobile ads are part of a bigger multichannel campaign from Nike to promote warm clothing for the winter, including Web and video mediums. “The challenge here is to target consumers who are ...

Last week, Nike celebrated the 25th anniversary of its ingenious "Just Do It" advertising campaign with a 90-second commercial voiced by Bradley Cooper, inviting viewers to step into the arena ...

Nike is building up awareness and mobile sales for its products with a new advertising campaign that rewards consumers for using mobile applications. Nike?s mobile ads are running within SessionM?s ...