“Nike’s renewed focus on expanding its womenswear offerings is essential to its turnaround. Nike can continue to grow its ...

Deb Murray Lemon has spent the past 24 months strategizing, executing and leading. As co-CEO of full-service experiential ...

NikeSKIMS, the first co-created brand between Nike and an external company, launches this spring. Merging Nike’s sport technology with SKIMS’ form-enhancing designs, the collaboration aims to redefine ...

The official Nike Women's Instagram account shared four pictures ... bigger global superstar with the help of Nike's unmatched marketing abilities. Tennis fans can follow Sports Illustrated ...

NikeSkims, a new brand from Nike and Skims tailored to women, will launch in the United States this spring.

This is not the demographic Nike is targeting ... to deny that she excels at shifting products. Advertising campaigns featuring well-loved women such as Kim Cattrall, Kate Moss, Paris Hilton ...

Nike is extending its brand lineup through a rare partnership with Kim Kardashian's Skims. It's a bet that her star power can have a similar impact as Michael Jordan has on the sportswear giant ...

Downloads of Nike mobile apps for the quarter were down 35% from a year earlier, and foot traffic at Nike stores was down 11%.