When it comes to Super Bowl advertising, PepsiCo wasn’t about to spend upward of $7 million to tout its eponymous cola or its popular sports drink that will already have real estate on both teams’ ...

For years now, new soda brands have been popping up incessantly with every grocery store trip yields a fresh, ...

Seal and Becky G star alongside Mountain Dew’s newly minted spokesperson the Mountain Dude, who was introduced last year.

PepsiCo Inc. will respond to value-seeking US consumers with more variety in package sizes and healthier offerings, but won’t ...

Invitations to exclusive industry events and research by Danielle Oster , January 31, 2025 ...

Three Mountain Dew flavors named Major Melon, Spark, and Frost Bite will end their production in 2025. A product ...

In line with the company’s wider strategy to focus its innovation pipeline on products that meet nutrition and dietary ...

PepsiCo, founded in 1898, produces and sells food, snacks, and beverages around the world. The company's brands include Lay's, Santitas, Ruffles, Doritos, Tostitos, Cheetos, Quaker Oatmeal, and Rice-A ...

Mountain Dew Baja Blast will be getting its own commercial during Super Bowl LIX, as Becky G has joined them to promote the ...