Imagine snow-capped mountains but printed on a headscarf that you can wear. Switzerland Tourism’s latest campaign saw it ...

But in villages such as Grindelwald, sledding is just a part of winter ... Florida-based travel writer Terry Ward lives in Tampa and has been sledding in Switzerland scores of times.

For the tourist industry in particular, it's an opportunity. In Switzerland, which has long cultivated a reputation for understated luxury, the number of five-star hotels is increasing faster than ...

This recognition highlights Splügen's commitment to sustainable tourism practices ... and heavy Switzerland winters. The surrounding environment is an equally compelling part of the village ...

Plans to capitalise on Switzerland’s reputation as a hub for luxury travel have sparked fears that local communities will be edged out by the ultra-wealthy. The number of five-star hotels in the ...