Editorial Guidelines. Devising an effective text message marketing campaign means making use of the right tools. We chose the best text message marketing software that gives businesses a ...

OdoClub ads running within the TexTango SMS advertising network have resulted in a 30 percent increase in membership. The company?s initial text message advertising campaign achieved its goal for ...

If you upset a user, he or she has the power and right to unsubscribe easily. Along with other best practice in text message marketing, one of the fastest ways to upset mobile database subscribers is ...

Include geolocation. Incorporating geolocation into your RCS campaigns can significantly enhance engagement by providing ...

Consumers prefer to receive marketing messages, special offers, and coupons from brands via email more than any other communication channel, according to a recent report from Message Systems. The ...