The FDA also put in place restrictions to prevent companies from marketing nicotine pouches to the youth. Tobacco companies now turn to alternatives to cigarettes amid a dip in smoking rates.

As nicotine pouches proliferate the market — and teen mouths — state lawmakers considered expanding the definition of tobacco ...

or dip. In its 2025 announcement, the FDA noted that "a substantial proportion of adults who use cigarette and/or smokeless tobacco products" switched to Zyn pouches, justifying the authorization.

Nicotine pouches—almond-sized packets users place between the lip and the gums—are an alternative to cigarettes and other harmful tobacco products. They contain a derived version of the nicotine ...

Nebraska lawmakers gave first-round approval Wednesday to a proposed law that would place a 20% tax Zyn nicotine pouches, ...