"We wanted to put more depth and impact to it, so it exudes a bit more Walmart energy and serves as a beacon for the brand," William White, senior vice president and chief marketing officer of ...

yet still doesn't feel like it's shoving the Walmart brand down your throat. The line feels carefully placed and I like the way the shadows are in light blue. Other animations focus on brand icons ...

STATEN ISLAND, N.Y. -- Walmart is about to undergo a “comprehensive brand refresh,” the first change to its logo and signage in 17 years. “Walmart aims to be an inspirational, digital ...

Walmart has updated its logo for the first time in 20 years — and shoppers are seriously stunned. The retailer describes the new look as “a comprehensive brand refresh that reflects its ...

The redesign aims to better represent who Walmart is today. The color palette leans on the retailer’s most recognizable tones and its heritage of blue, with new updates to keep the brand fresh.

(Walmart Inc) The company said the brand refresh "will help Walmart build credibility and connection." "As our customers evolve, we will too," White said. "Our Walmart will always be their Walmart ...