So if you weren’t sold on email marketing in 2025, hopefully this gave you a good example of how and why you should be. We ...

Email is as a highly effective direct marketing channel and could be considered ... You need to understand why someone signed up to receive emails in the first place to determine what kinds ...

Knowing exactly what you want your recipients to do and why is the core of planning email measurement and deciding which KPIs are going to be the most important. Having a clear idea of what "success" ...

Which marketing or sales tactic do you think has the highest ROI? Inbound marketing? Email campaigns ... But before we do that, let’s talk about why they’re so valuable in the first place.