Each article of clothing in The Esquire Collection has its own unique black-and-white 2D bar code. When consumers scan the code with their device’s camera, a menu will appear on screen that lets ...
The Frito-Lay subsidiary in Mexico called Sabritas is now using a 2D bar code on a special Halloween version of Cheetos packages to engage consumers. The code is placed on the Cheetos package and ...
PepsiCo?s Pepsi Max has mobilized its advertising within the Danish Rail system using 2D bar codes that connect commuters to a variety of content and information. The soft-drink giant tapped ScanBuy ...