To celebrate 125 years of DFB, adidas Originals have unveiled a special anniversary kit paying homage to Germany’s rich ...

Adidas continues to sign some of the most lucrative deals with athletes, including legends from both basketball and soccer. These deals have not only boosted the bank balances of these athletes but ...

As the World Cup 2025 is set to commence in the United States, a transformative shift is underway in the realm of football. Adidas has introduced a cutting-edge smart football, designed to refine ...

Adidas has described its new kit supply deal with Liverpool FC as “the worst kept secret in football” — almost a year after ...

Adidas CEO Bjørn Gulden added: “We are extremely excited that adidas and Liverpool Football Club are teaming up once again. The club is one of the biggest and most iconic names in world ...

The jersey is in classic white and black for the players, and the goalkeeper jersey is in light blue. The jersey is made from ...

Manchester United's Ambitious £2 Billion Stadium Plan and Adidas' Fresh Partnership with Liverpool: A New Era in Sports Business ...

This article was translated into English by Artificial Intelligence. You can read the original version in  here.The German ...

adidas and Liverpool Football Club are making big things happen on the pitch, announcing a new multi-year partnership kicking ...

For its first foray into Formula 1, adidas has partnered with Mercedes and is taking the individual approach to teamwear ...

Manchester United have a big summer ahead of them coming up later this year as they prepare for the next Premier League ...

Today, adidas and Liverpool Football Club have agreed a multi-year partnership that will see the sports brand becoming the ...