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Then, in anticipation of the Big Game in New Orleans, adidas gathered several of its top athletes at its Brand Hub located in the French Quarter. Lionel Messi pulled up to Super Bowl LIX in an ...

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But here he is, as the hype machine cranks up even more heading into his first full professional season. Sullivan is among the latest players to be featured in an Adidas marketing campaign called the ...

Lionel Messi was reportedly close to joining Chelsea in the summer of 2013 due to Adidas' contribution to the potential deal. The Argentine megastar spent most of his senior career at Barcelona ...

The meeting began with one of the Adidas representatives flipping open a laptop and projecting a video onto a big screen. Advertisement And there was Messi, the greatest player of all time.

Lionel Messi (Image via ESPN) With all the wealth under his belt, Messi can afford to dress bougie for the Super Bowl. However, he chose to go with a more casual look. It was reminiscent of his old ...