Alexa+ uses a model-agnostic system, meaning it can pull from various AI models, including Amazon’s own technology and models from Anthropic, a startup the company has heavily invested in.

Ten years after Amazon debuted its virtual assistant, Alexa is finally being upgraded for the generative AI age. The new Alexa+, unveiled at a splashy event in New York City on Wednesday ...

NEW YORK — The much-anticipated, top-secret name for Amazon’s new ... The widely used technology has been bolstered with generative artificial intelligence, the company has said, to make ...

Amazon unveils Alexa+ with generative AI integration Alexa+ can store preferences ... Greg Bensinger joined Reuters as a technology correspondent in 2022 focusing on the world's largest technology ...