said Kapil Sharma, director, Amazon Ads India. Small and medium-sized brands can often be intimidated by the cost of TV advertising, and don’t have the understanding of how to measure the value ...

The government proposes to abolish the 6% equalisation levy on online services, including advertising, as part of amendments to the Finance Bill 2025.

India will scrap a tax of 6% on digital advertisements online, the finance minister said on Tuesday, easing costs for U.S.

India is set to abandon its 6% digital tax on online advertisements for foreign companies from April 1, in response to U.S.

Raids on warehouses operated by both firms, conducted on Wednesday by the Bureau of Indian Standards in the Tiruvallur ...

India plans to scrap its 6% digital ad tax affecting US tech giants like Google, Meta, and Amazon, aiming to ease US concerns and advance a trade pact.

If implemented, this strategy would enable Amazon to strengthen its foothold in one of the rapidly expanding digital markets while adhering to India’s stringent e-commerce regulations.

The move follows the earlier removal of a 2% digital services tax on e-commerce transactions last year, which had strained ...

India plans to scrap a contentious tax of 6% on digital advertisements that primarily affected US tech giants such as Alphabet's Google, Meta and Amazon, aiming to ease US concerns and advance a ...

Sponsored TV enables brands to run streaming TV campaigns through Amazon’s exclusive and premium streaming content, starting with Amazon MX Player ...