Doug Brooks, Product Manager for Mac Hardware, is enthusiastic about Apple’s ability to maintain its performance and battery ...

The expectation is that we see the vanilla M5 first (likely inside iPad Pros), to be followed by Pro, Max and even an Ultra ...

With Apple expected to launch the iPhone SE in the next few months, why could this iPhone be one of the best smartphones to ...

Apple held its anticipated iPad event today, and the most attention-grabbing news wasn't the new device models or the refreshed iPad Air lineup - it was the unveiling of Apple's homegrown M4 chip ...

How Apple's M-series chips push Qualcomm & MediaTek to innovate in 2025 with custom designs, AI, and advanced manufacturing.

Apple Intelligence was predicted to drive an iPhone supercycle, but that doesn’t look like it’s happening yet. Here’s why ...

It also backs up recent reports that the iPhone 16 and other Apple devices will lean on new chips including the A18 and M4, each with a renewed focus on more powerful Neural Engines. The Apple ...