Apple AR glasses, smart glasses, and AirPods with cameras have to happen because Apple has to extend AI beyond the iPhone.

Apple instantly became a household name when it aired the enormously popular “1984” ad during Super Bowl XVIII. Directed by ...

The AI tech DeepSeek used to train its reasoning model might be just what Apple needs for major Apple Intelligence ...

It's not often that Apple responds to criticism. Even in cases like its disastrous AI news alerts, it preferred to quickly ...

The content features a series of vintage television commercials promoting various products. It highlights the Sharp LC8, ...

It may not sound like a big deal to many of you, but Apple's first-of-a-kind HomePod with a touchscreen is described as the ...

Bloomberg's Mark Gurman doubles down on claims Apple's priority (and answer to Meta AR glasses) is to fit future AirPods with ...

A new report from Bloomberg’s Mark Gurman has suggested that the Apple AR glasses are three years away from reality.

Apple is reportedly working on smart glasses running a version of Vision OS, the stack powering its Vision Pro headset. There ...

Apple announced the Macintosh 41 years ago today, introducing the first widely successful personal computer with a graphical ...

In its stores, Apple sells standard Apple products along with a wide range of accessories, both first and third-party. Apple hosts "Today at Apple" sessions at its stores to teach customers how to ...