After missteps with Apple Intelligence, a new plan is starting to take shape and it's all about visuals—not chatbots.

The Bloomberg report states that Apple is planning to completely change the look of iOS 19, iPadOS 19, macOS 16 with ...

The new report from Bloomberg claims that Apple hopes to get its AI-backed Siri efforts back on track after months of delays.

Wedbush analyst Daniel Ives called Apple's announcement "a strategic move by Cook & Co. to continue diversifying its manufacturing strategy in both the U.S. and globally while also playing well ...

Apple Watch may get built-in cameras by 2027, enhancing AI features and transforming user interaction with wearable ...

Why it matters: We believe Apple’s spending plan is a direct strategy to earn an exemption from tariffs on imports from China. Close to 70% of iPhones are manufactured in China, meaning tariffs ...

And now the tech giant says it's delaying the release of a planned smarter version of Siri, one of the more anticipated aspects of its AI strategy. According to Apple, the new Siri is taking ...

Apple's plan to add 20,000 jobs comes at a time when ... writing in a research note that this appeared to be a "a strategic move" by Cook to "continue diversifying its manufacturing strategy ...

Apple's announcement of a US$500 billion investment in the US over the next four years could reshape its manufacturing landscape, yet raises questions about its implications. With funds aimed at ...

The delay significantly impacts Apple's broader AI strategy, Apple Intelligence ... still has to cover to meet their goal. Apple is not planning immediate executive changes over the AI crisis.

With Trump again in office with a similar plan to push U.S. companies to build goods in the U.S. to avoid taxes on foreign imports, Apple is taking a similar tact with a strategic investment ...

Apple's (AAPL) artificial intelligence efforts are in trouble. The company, which debuted its Apple Intelligence platform during its WWDC developer conference last year, was banking on the ...