Real Simple Smart Cleaning Award winners to help keep your home spotless
Lauren Iannotti, the editor-in-chief at Real Simple, stopped by TODAY to discuss winners of 2025 Real Simple Cleaning Awards.
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You're Unknowingly Damaging Your Quartz Countertops With One Common Cleaning Agent
Keeping your quartz countertops clean can be a daily, complicated struggle. For example, one common cleaning agent you might ...
Can Cleaning Feel as Good as Petting Puppies? New Neuroscience Research from Clorox Says It Can
Clorox announced a new brand platform, Clean Feels Good, that reimagines what brings small moments of satisfaction into people's daily lives. The platform includes innovative research comparing the ...
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Clorox tests emotional response to cleaning for new brand platform
To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Clorox today (March 11) launched a new brand platform, “Clean Feels Good,” per details shared with Marketing ...
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Clorox Recalls 8 Pine-Sol Cleaners They Say May Contain Harmful Bacteria
Clorox is recalling eight of its popular Pine-Sol scented multi-surface and all-purpose cleaning products that they say might contain bacteria that could cause illness in people with compromised ...
Clorox lifts annual profit forecast as cost-savings measures pay off
Clorox raised its annual profit forecast for the second time on Monday, bolstered by cost-savings measures, while it bets on innovation to help revive demand for its household cleaning products.
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Can Cleaning Feel as Good as Petting Puppies? New Neuroscience Research from Clorox Says It Can
Clorox launches new brand platform, Clean Feels Good, that looks to inspire individuals to rethink what feels good OAKLAND, Calif., March 11, 2025 /PRNewswire/ -- Today, Clorox announced a new ...