If a consumer ... to the brand’s reputation and bottom line. As soon as a brand’s leaders become aware that negative word-of-mouth about their company’s product or service is spreading ...

The Korean Business Research Institute has revealed this month’s brand reputation rankings for dramas! The rankings were determined through an analysis of the consumer participation, media ...

Bad graphic design has become an epidemic ... Remember to use a clear font style, as this will help the reader to understand what the logo is all about. A poorly designed logo can damage the ...

By fostering a culture of transparency and responsiveness, reputation management training strengthens brand positioning, enhances consumer confidence, and safeguards long-term success in an ...

Brand reputation is the perception that customers, employees and partners have about a company. This can change over some time hence an incessant dissemination of a well-crafted message through an ...

“Till you (consumer brand) truly dominate your home market and cultivate extraordinary customer love, there’s no point spreading yourself thin just to chase numbers. It’s merely a ...

A few years later, Joan Jett released ‘Bad Reputation’, mirroring the vengeful riot grrrl sentiment Hanna had already discovered but had yet to set in motion. Before Hanna revolutionised the ethos of ...

The study factors in everything from consumer ... Europe and Asia, Brand Finance found. A consideration score shows whether people would consider buying from a brand. A reputation score shows ...