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12 天
匡威帆布鞋销量骤降,试图借鉴阿迪达斯成功策略
与此同时,匡威的标志性鞋款如All Star、Chuck 70和Jack Purcell等,纷纷通过4至8折的折扣促销,1970S系列的价格更是跌至270元以下。这一现象与全球经济放缓和消费者对高价产品容忍度降低密切相关。
12 天
帆布鞋卖不动,匡威想偷师阿迪
据多家媒体报道,被戏称为“小花”系列的匡威和说唱歌手Tyler, The Creator联名款,在二级市场一度被炒至5000-6000元一双,如今在官方商城的折扣价低至500元,奥莱价最低不到200元。
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