The report states that two out of three TikTok users appreciate when brands collaborate with multiple creators ...

Adman Sandeep Goyal predicts AI will transform advertising by 2025, emphasizing the need for agencies to adapt or risk failure amid evolving market trends.

The One Club for Creativity has today announced May 12-16 as the dates for Creative Week 2025 in New York. Now in its 16th ...

Scopen South Africa has launched its New Business Report, a no-charge resource designed to enhance industry knowledge around new business activity in the advertising and communications sectors. Source ...

Geico, one of the nation’s largest auto insurers, has launched a review to expand its creative agency roster, Ad Age has ...

The Canton-based coffee brand has made a splash with its last two spots during football's biggest night (with some help from ...

Chappell Roan's television appearances. and I immediately said yes. I'll just say, like, I'll do it. so I actually drew out ...

Google is enhancing its Demand Gen advertising platform with new targeting options and creative tools for YouTube, Discover, ...

Google is rolling out new enhancements to Demand Gen campaigns, including expanded channel controls, AI-powered creative updates, and improved retail features.

Demand Gen delivers 58% higher ROAS than Video Action Campaigns, according to Nielsen. One case study: Global clothing and and homeware retailer, Marks & Spencer exceeded forecasted ROAS by 186% with ...

On Wednesday morning, hours after the men’s fall fashion shows concluded in Paris, Belgian designer Glenn Martens was named creative director of Maison Margiela, replacing John Galliano, the illustrio ...

Becky G tells PEOPLE that she had a blast on the set of Mountain Dew's 2025 Super Bowl commercial, revealing the nickname she was given while filming.