Super Bowl viewers will see a food fight among advertisers, with a significant chunk of commercials devoted to junk food, ...

The “He Gets Us” ad campaign will air a new commercial during the first half of the Super Bowl on Sunday (Feb. 9), marking ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 2 hours 14 min ago By Ewan Larkin - 2 hours 33 min ago By Parker Herren - 3 hours 33 min ago By Tim Nudd - 6 hours 37 min ago ...

5 – KFC Turns Supply Shortage into Clever Brand Redemption KFC recently faced a brand crisis when chicken shortages forced the fast-food giant to close hundreds of locations temporarily. Running out ...

One of America’s top food-focused marketing and advertising firms has released its top 25 food trends affecting both the CPG and foodservice industry in 2025. The insights encompass the firm’s ...

Tesco has launched a new campaign emphasising the vital role food plays in our daily lives. Titled ‘It’s Not a Little Thing’, the campaign—developed by creative agency BBH—replaces the supermarket’s ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 2 min 21 sec ago By Tim Nudd - 27 min ago By Brandon Doerrer - 1 hour 24 min ago By Parker Herren - 1 hour 39 min ago By Erika ...

The Mondelez marketer is the first in the snack category to take advantage of Sponsored Snaps, which include a link to make a ...

Super Bowl Sunday is here — and with it comes a barrage of new, glitzy, celebrity-filled ads. Fox, which airs the game, said ...

Brand campaigns may not be exempt from new laws restricting the advertising of “less healthy” food and drink – even if the ads do not show any specific products – the Committees of Advertising ...