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MARKETING-INTERACTIVE is an online publication of Lighthouse Independent Media.

Peloton has restructured its marketing function, changed its operating model and identified new customers. Its CMO, Lauren Weinberg, believes it will pay off. Subscriber Exclusive Subscriber Exclusive ...

Are you fed up with paying hundreds of dollars to designers? This article highlights the best business card generators, free ...

Shelby Putnam Tupper is founder and creative director of Shelby Designs Inc., a small-but-mighty, full-service, customer-obsessed design consultancy.

How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...