However, direct mail consistently delivers high engagement rates, better response rates, and strong ROI. According to statistics, direct mail campaigns often outperform digital ads in terms of open ...

One of the main reasons direct mail campaigns fail is the lack of clear goals. Before launching your next campaign, take the time to define your objectives. Many businesses skip this step because ...

With the rise in postage rates, now is the time for marketers and PSPs to leverage USPS promotions that encourage innovative mailing strategies and cost savings.

The group removed products imported from Israel and loaded them into shopping trolleys at a Waitrose in Preston.

What has undoubtedly been the ugliest Lake Wales municipal election campaign in memory is coming to a conclusion on April 1, ...

Sojern’s managed email service helps hoteliers boost direct bookings and reduce OTA reliance Sojern noted that time, expertise, and costs are common obstacles to effective hotel e-mail campaigns.

When you've got the right message and you've placed it in front of the right audience, dramatic sales can follow. Although the campaign approach starts off much like the direct one-shot approach in ...

Q4 2024 Earnings Call Transcript March 20, 2025 Destination XL Group, Inc. misses on earnings expectations. Reported EPS is ...

A campaign has been launched to connect Hampshire to Heathrow Airport via a direct rail link. The 'Hampshire to Heathrow' initiative aims to secure the future of rail travel in the region by ...