Email open rates are a strong indicator, marketing wise, of how well the email campaigns function. It does, however, mean that the subject lines and email content were of good quality.

You can view your files in Gmail without downloading them to your device. Some file types, like images, are easy to preview ...

Email may win in volume, but, according to the graphic, email open rates hover around 20%, compared with 98% for text messages. The reality is that a mix of the two channels is often best for ...