Think event email marketing is dead? Think again, said Jay Schwedelson, founder of GURU Media Hub and podcast host of Do This, Not That: For Marketers, during a recent Women in Exhibitions Network ...

Aside from being a great way to drive up ticket sales for your event, email marketing platforms often give you access to a powerful suite of automation tools which will reduce the time and money it ...

In this session with April Mullen, you'll discover how email can help reduce your customer acquisition costs and increase customer lifetime value during a time when it really matters. April has 15+ ...

Set up a simple welcome email. When someone subscribes to your newsletter, welcome them with an email reminding them why they signed up or deliver what you promised. Engage new subscribers by ...

Once this form is submitted, Labroots will create a customized email on your behalf for your event. A member of the marketing team will send you an email proof for your approval prior to deployment.

He is also the president and CEO of Outcome Media, a multibrand marketing services company that includes GURU Events in its portfolio. 2024 was a year of relentless disruption for email marketers. The ...