Fender’s EVP of Product Justin Norvell explains what convinced Fender to change its mindset on where its guitars are built – ...

The Indonesian-built Standard series brings the concept of an affordable Fender back to the table – and it’s the greatest show of faith yet in its facility ...

Fender has long used its name on non ... it's a feasible instrument that could exist between Modern Classic Squiers and what a Player [series model] is. “A Player series Strat at one point ...