Rural areas have surpassed the large urban markets in growth for the fourth consecutive quarter, according to the latest NielsenIQ FMCG Quarterly Snapshot. Helped by festive demand in the October ...

Photograph: Niharika Kulkarni/Reuters Rural areas have surpassed the large urban markets in growth for the fourth consecutive quarter, according to the latest NielsenIQ FMCG Quarterly Snapshot.

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the trusted source for market information about the telecommunications, security, networks, and data center industries, mobile backhaul transport equipment for 5G networks is forecast to grow at a ...

Rural FMCG markets continue to outperform urban areas in Q4 2024, driven by festive demand and smaller pack sizes. NielsenIQ reports a 10.6% value growth. New Delhi, Feb 6 (PTI) Rural markets continue ...

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After years of increased production costs, smaller margins and higher competition from abroad, rural communities are hoping ...