INCYMO.AI launched its AI-powered creative platform for crafting mobile gaming advertisements.

Colorado and Syracuse filed an appeal to the NCAA to host a spring football practice and scrimmage, and the Buffs’ athletic ...

According to research from System1, presented at CRA’s Heard audio showcase last month, 50% of Australian radio ads fail to ...

AI can be creative, and if you still believe it lacks a crucial human spark – how long before that spark is replicated and ...

FAMS wish Gamecocks women’s basketball team ‘good luck’ ahead of Sweet 16 - Spring Valley AD ...

The popular video app, which could be banned in the United States next month if it is not sold to a non-Chinese owner, is ...

So bear that in mind when choosing an ad blocker. Should we not use ad blockers? Yes and no. For all the good advertising revenue can offer, there is a dark side to advertising as well.

According to Nielsen’s tests of various branded CTV ad spots, there are only weak correlations between visual focus and ...

We take a look back at some classic and vintage Chevrolet Camaro ads from the past and see how they used emotions to sell ...

Narcissists are bad for the bottom line. To hire strategic thinkers and avoid profit destroyers, consider the words in your ...

Former senior AMV BBDO creative Polina Zabrodskaya (left) is accusing the agency of subjecting her to "detrimental treatment" in an employment tribunal after she objected to ad campaigns for Mars ...

One diet came out a clear winner in a 30-year study involving more than 105,000 men and women and eight diets, researchers ...