O nce upon a time, brands had guts. They dared to be weird, wild, colourful. Logos had serifs. Packaging had personality.

Debranding should be more than a shtick; it is a step towards shaping a genuinely connected global community. By acting thoughtfully, companies can enrich the market and foster deeper connections with ...

Like many of the best car logos, the Tesla logo was originally conceived to look good on the front of vehicles, which it why ...

Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and ...

Monogram logos, which feature stylized initials or letters, are among the most iconic and memorable types of branding. They ...

With an estimated two million licensed real estate agents in the US, it’s never been more important to stand out in a memorable way. When you meet someone in person, that’s ea ...

However, it established itself as a staple of haute couture when French fashion houses like Chanel began using Didot for their logos and advertising in the early 1900s. The font's blend of ...

Amazon's India unit has been ordered by the Delhi High Court to pay Rs 339.25 crore to luxury clothing brand Beverly Hills Polo Club in damages for infringing on its trademark logo. The Beverly ...