Nike "lost focus" on product innovation under former CEO John Donahoe, and the Super Bowl commercial was Hill's way of announcing ... We're seeing it in packed arenas, in TV ratings, in the way people ...

Nike's star-studded commercial, featuring women athletes like ... Meanwhile, according to EDO, which measures the impact of TV ads, T-Mobile sparked the most consumer engagement online.

Nike debuted its first Super Bowl commercial in 27 years last month, and while a star-studded female lineup of athletes was involved, the ad received criticism for the company’s stance on ...

Others, however, have blasted the commercial as misrepresenting ... companies from challenging taboos as Nike did,” he said. Hiromi Machiyama, a TV writer and columnist, said she has heard ...

The commercials consist of two "seasons", each being like a miniature episode of a TV show. "The LeBrons" is an all new animated series from NBA player LeBron James. Based on the series of Nike ...