Nike is set to launch a fresh “Just Do It” tee that pays tribute to women athletes, highlighting the brand’s dedication to ...

In recognition of the fact that women athletes are often “damned if they do and damned if they don’t“ in a world that judges ...

Footwear giant Nike (NKE) is going big on a Super Bowl Ad Campaign to win back consumers and create demand. Nike has started ...

Dubbed "So Win," the ad consists of a 90-second tribute to women's sports and a shattering of the glass ceiling. In the ad, a ...

It may seem hard to believe, but one of the best-known marketing slogans of all time - Nike's "Just Do It" - was inspired by the last words of a murderer. "Just Do It" was dreamed up by Dan Wieden ...

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To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

For the first time since 1998, Nike had a Super Bowl ad spot and used it to send a message about women’s sports.

Former NFL player Colin Kaepernick is the newest face of Nike's Just Do It campaign. It's a move which has divided opinion - and even caused some people to cut up their Nike clothes. The 30-year ...

A UK-wide poll has revealed which 10 adverts have the most memorable slogans and some may divide opinion. | ITV National News ...

The Nike "Dream Crazy" campaign's single biggest objective was to be the most relevant brand amongst the brand's core youth audience – and in popular culture overall. Nike has always believed that ...

Nike is building up awareness and mobile sales for its products with a new advertising campaign that rewards consumers for using ... The common theme for both is the need for deeper engagement, not ...