Sanrio's popular Hello Kitty & Friends mascots come to life in an adorable new Lego-esque building block release in the U.S.

Sakura is one of the cooking ingredients and a crafting material in Hello Kitty Island Adventure, hidden behind a quest wall ...

You have a chance of getting Hello Kitty, My Melody, Kuromi, Cinnamoroll, and Pompompurin. These figures look like they’re lying down on their stomach, with one cheek looking rounder because of ...

Global sensation L.O.L. Surprise!™, from MGA Entertainment (MGA) – one of the largest privately held toy and entertainment companies in the world – today announced its new L.O.L. Surprise!™ Loves ...