Product packaging design can't be exaggerated. It's more than shielding the product, making brand recognition, and shaping understanding. In today's ultra-competitive marketplace, your product's ...
A staggering 72% of consumers admit that their purchasing choices are influenced by packaging design alone! That's right, folks. How you package your product can make or break its success in the ...
This week, we’ve been in Paris for the Pentawards Festival. Over two days, design leaders shared an incredible range of insights, about packaging design, as you’d expect, but also so much more.